Letting appearances get in the way of food

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Apparently in Japan, men don't like to eat cakes in public. Come to think of it, maybe they don't in this country either. The last time I went to a dessert cafe, the clientele was mostly female. Men did come into the shop, but their orders were mostly to go.
To combat the embarassment from eating elaborate cakes in public, the Japanese have come up with an innovative solution: by making cakes look like fast food. You know, for the men.
sweetburger.jpg
In this burger, the bun is spongy cake, the beef patty is chocolate cream and the pickles are kiwis.
I can sort of see this thing becoming popular in obesity-plagued America, if only for those who want to put on an air of eating better than sweets.
Treehugger: Trends in Japan: Sweets in Disguise

1 Comment

are you saying that fast food is better than sweets? ") maybe it would work for some, but man, those cakes that look like regular non-dessert foods make me not want to eat them. i think most dessert places are frequented by women. but, most of my guy friends are total chocoholics!


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