Nintendo DS Lite available in US

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Nintendo DS Lites are now available in the United States (only in Polar White color). Europe gets Black, and Japan gets two shades of blue in addition to Polar White. The only reason I can think for Nintendo to not release the other colors here is due to choice paralysis -- customers holding off their purchases because stores might only have the color they don't want. I expect that we will see other colors at some point down the line (my guess would be late November) The DS Lite is the second generation of DS hardware -- it's lighter, smaller, and brighter than the first gen DS, so it's surprising that Nintendo is taking this approach, as the second gen of Nintendo hardware is always vastly improved, but doesn't sell as well as the first iteration.
Several retailers have already sold out of their initial allocation of Lites. If you're still looking for a Nintendo DS Lite, Target seems to have a good stock of them.
Engadget has pictures of the Nintendo DS launch in New York. Some guy waited over 12 hours to be the first in line! At least he got a free copy of Brain Age (retail value 19.99).

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My Japanese pearlescent teal blue DSLite is soooo pretty-- makes me wish I could get a digicam or cell phone in this color. =)


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This page contains a single entry by Michael Huang published on June 11, 2006 11:28 AM.

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