Yesterday, I was at the Hillsdale Mall in San Mateo, and saw this black under construction storefront:
Obviously, it's for a new Apple Store, and from the size of the storefront, it appears it should be a pretty big one. When I was working in Redwood City, I would have really appreciated this location, as it would have made it closer than the Burlingame or either of the Palo Alto locations. (Burlingame has an annoying parking situation near the Apple Store, which made it impossible to utilize their Genius Bar, as it made for running out to feed the meter or move the car every so often.) I think at this point, nearly every mall on the Peninsula has an Apple Store -- the notable exceptions are Sunnyvale's somewhat deserted Town Center, and the newly remodeled Cupertino Square (Formerly Vallco). However, given that Apple Stores per quarter bring in on average $8.5 million in revenue per store, it makes sense that they would want to select locations with sufficient traffic; Vallco, even after the remodeling has a hard time attracting businesses.
Obviously, it's for a new Apple Store, and from the size of the storefront, it appears it should be a pretty big one. When I was working in Redwood City, I would have really appreciated this location, as it would have made it closer than the Burlingame or either of the Palo Alto locations. (Burlingame has an annoying parking situation near the Apple Store, which made it impossible to utilize their Genius Bar, as it made for running out to feed the meter or move the car every so often.) I think at this point, nearly every mall on the Peninsula has an Apple Store -- the notable exceptions are Sunnyvale's somewhat deserted Town Center, and the newly remodeled Cupertino Square (Formerly Vallco). However, given that Apple Stores per quarter bring in on average $8.5 million in revenue per store, it makes sense that they would want to select locations with sufficient traffic; Vallco, even after the remodeling has a hard time attracting businesses.
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